Young people in U.S. prefer the iPhone over other brands: study

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The young people in the united States do not want a phone –want an iPhone.

James Martin/CNET

The young people in the united States used clothes Nike, buy their cosmetics at Tarte, eat at Chick-fil-A, they navigate Instagram, and your preferred phone is the iPhone.

The market research company Piper Sandler revealed the findings of its study on the preferences of young people or teenagers in the united States, a category better known as Generation Z. The survey, conducted among 5,200 young people in the country, shows that almost everyone has an iPhone, and claim that your next phone will still be an iPhone.

According to the study, 85 per cent of young people in the united States has the iPhone already in their hands, and 88 percent say that they will buy an iPhone. Both figures are the highest in adoption of the iPhone among young people in the united States since a study is being made, says Piper Sandler.

In other areas of technology and social networks, young people prefer YouTube and Netflix over cable tv, Hulu and Amazon Prime. Adolescents, in addition to, consume digital content on Instagram, Snapchat, Twitter, Facebook, and Pinterest. Of course, teens also have their star digital favorite David Dobrik, Kylie Jenner, PewDiePie, Emma Chamberlain, and, strange as it may seem, Donald Trump.

Last but not least, the young, as almost any other group with access to the Internet prefer Amazon as your main method of online shopping. 52 percent of respondents said that Amazon was their Web page to make purchases online. To demonstrate the supremacy of the retailer, the second place, Nike, is used by 4 percent of the young people.


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