Portia de Rossi has been learning to cook during her imprisonment by the coronavirus. It has been an eye-opening experience for the actress, and for his followers. It has been cut up and been burned, yes. He has also discovered that you don’t like some flavors of indian cuisine, and that his wife, the comedian and TV presenter Ellen Degeneres, is not a fan of curry and chickpeas. “We’re learning a lot from each other in quarantine!”, admitted on Instagram. Without a doubt, that what we are doing these days, and in special about our celebrities. Social distancing has turned to the most famous of his army of publicists and stylists. They are boring and without a filter and, often, they look incredibly close.
Cardi B recently launched head without explanation against a huge tower of Jenga, and Madonna sang her hit “Vogue” using a hair brush as a microphone, but changed the lyrics to include fried fish. Hillary Swank learned to crochet while Ariana Grande did it to flaunt your mane in the natural.
Bored at home, Justin Bieber chose to play a classic from childhood: “The floor is lava”. It showed in her pajamas and with a winter cap, jumping around in his enormous living room on cushions, chairs, stools, two skateboards and a roller.
“I think people now need more than ever the human touch, and I think that celebrities really understand that,” says Neal Schaffer, a consultant of strategies for social networks and author of the new book “The Age of Influence”.
While some influencers and celebrities are continuing to publish a barrage of images flattering, and carefully assembled with every hair in place, others are, in fact, being a reflection of us: no shaving, no bathing, without shame.
“When I drink, I come up with ideas, really bright,” confessed the singer Pink recently. “And last night I had an idea: I can cut hair”. Then he showed some parts of his head with the hair chopped or shaved.
It turned out that the famous of fact yes they are like us: they get drunk and do stupid things. And they are also like us in other ways: Pink later announced that he had contracted the coronavirus.
The virus also opened to us places that we never thought that we could visit, like the bathroom of Selena Gomez or the hot actress of Broadway Adrienne Warren.
Yuval Ben-Itzhak, the chief executive of Socialbakers, a company of marketing on social networks, has noticed the trend, and the fosters. You suspect that the fans will reward celebrities more honest by the end of this crisis.
“To give his audience a glimpse of their lives -from showing their homes, their families, or themselves, wearing a casual, as tends to be the people in the house – the celebrity is likely to increase their participation”, says Ben-Itzhak.
A few weeks after the pandemic reached the united States, some commentators expressed agriamente on the antics of the famous. “I don’t care what celebrities are doing in their mansions”, wrote one on Instagram. Another issued a warning: “Funny how irrelevant they become when we are cursed for real problems”.
The first sign that the exposure of the celebrities was souring was when Gal Gadot led a version of “Imagine” with stars that was rated as “embarrassing” and “insensitive”.
Akshaya Sreenivasan, an expert in network marketing, said that while the healthcare crisis continue, the famous probably face more hatred in line. “The big guys in Hollywood are going to be destroyed, especially if they continue posting on Instagram (things like) ‘Oh my God, I’m so boring. I’m drinking martinis in my private pool’”.