The One World: Together at Home, an event that will be broadcast through the channels of Shock.co Channel and the Snail, although it seems a telethon for your format, is not designed with the goal of asking for donations of money. WHO, Global Citizen and Lady Gaga already were in charge of asking for donations. Above all, they have managed to rummage through the pockets of large private companies. However, the format of the mass event with public figures remains the same: are musical performances interspersed with small appearances from actors and celebrities present.
Among the non-singers that are scrambled on the poster with the musicians are Amy Poehler, David Beckham, Ellen Degeneres, Heidi Klum, Idris and Sabrina Elba, Jameela Jamil, Jason Segel, Kerry Washington, Lili Reinhart, Lewis Hamilton, Lupita’nyong or, Matt Bomer, Matthew McConaughey, Megan Rapinoe, Oprah Winfrey, Pierce Brosnan, Priyanka Chopra, Jonas, Samuel L Jackson, Sarah Jessica Parker, and Tim Gunn. What are you doing there caught?
First, recall that the purpose of this event, as said before, is not to raise money to live, given that management have already advance to the WHO, Global Citizen, and Lady Gaga, who have knocked at the doors of big companies and organizations. Until the 17th of march they had raised $ 150 million from more than 245 thousand individuals, corporations and foundations, ” said Dr. Tedros Adhanom, director of the WHO, in a press conference. The purpose of the event is to support and show our appreciation to the work of all those who are in the first line of defense against the Covid-19.
It’s also worth remembering that the Global Citizen is an organization that empowers citizens to raise their voice and take action in the face of injustice and inequality in the world. Promptly to the crisis of the Covid-19 have invited all of its global citizens to assume the duty to stay home, comply with the measures of isolation and ask the governments, big corporations and billionaires that give a step to the front.
Then, what will be the role of actors, comedians and athletes in the transmission of “One World: Together at home”? Amplify the accolade to those who are attending the emergency and join, along with their fans, to this call to global action.
We can expect different types of interventions. They are all characters who, at some point, have been affiliated to social causes. For example, Idris Elba and his wife, Sabrina, who in march announced that tested positive for Covid-19, surely will speak from his experience about the importance of early care, social isolation, and the gratitude to those who ministered.
In an interview with CBS, Priyanka Chopra announced that its contribution to this event will be directed to the private sector to contribute to the cause. “Global Citizen encourages people to use their individuality, their voice, to lobby governments and the private sector to do their part in this.”
And if the idea is to encourage citizens to raise their voice, it is very valuable, then, to have this multiplicity of celebrities who allow this event to reach the largest number of people possible, regardless of ages or interests. The reputation, experience and charisma of Oprah Winfrey, the grace of Ellen Degeneres, the work in mental health that has advance Jameela Jamil, the inspiration and admiration that is awakened by Megan Rapinoe, the so-called athletes that make Lewis Hamilton and David Beckham… when it comes to join forces to honor and thank those who have put their life at risk, and to motivate the citizens to raise voice and demand that the powerful, all are welcome.