The confinement has transformed our way of communicating. The video callpersonal or work, is today the means of socializing on the rise (in addition to meetings from the balconies). And also is a toll required in which it is easy to fail because of the lack of experience and some oversights. The margin of the application to use, either Skype, Zoom, FaceTime or similar, there are several requirements to look picture perfect through the camera.
The most essential, without doubt, is an adequate lighting. Carlos Gonzalez Armestophotographer specialized in portrait and fashion, explains that the light should always be in front, because it illuminates evenly the skin and traits. Never top-down or projected from below, because it would create an effect darker. “Whether natural or artificial, the light should always come from the front. It is not advisable to have a window behind, because it creates the light, it ‘burns’ the background and the face appears to be cropped. Not place sources of light to the sides, because it would cause shadows on the face. A good idea is to use a white table or take advantage of the light of the laptop, even increasing its intensity; which adds clarity and improves the outcome.” This cold light is fantastic, he adds, if it is warmer it looks more yellowish tone of the skin.
In front of the camera
The light should always be in front because it illuminates evenly to the skin and the traits”
Tom Ford, the prestigious designer and filmmaker, who suggests a trick that he likes to use in these cases: to add a lamp high next to the computer on the side of the face that we feel will be most flattering. Should be aligned and slightly behind the laptop.
The background of the image is another of the points to keep in mind. Be placed in front of one of those shelves filled with objects and books will only make the receiver ends up investigating everything and be distracted from what is important, that is the person who is calling and what they try to convey. To Armesto, the ideal is a background crisp, clean, uncluttered. Naturally, if one has a wonderful space in the home and you want to show it, go ahead, but when in doubt, better minimalism that a background baroque. Nor are they flattering dark tones or bright colours.
The third essential element is the camera. In the first place, wipe the lens. Yes, it is somewhat obvious, but often forgotten. Second, the proper position of the camera. If placed too near, has a wide angle that distorts the face. Half a meter can be a good distance.
In terms of the height, the camera should be at a minimum at the height of the eyes. If you are far above, we’ll get something similar to the selfie most repeated by Kim Kardashian, but in our case it is a video call. If you focus from the bottom up, will bring about the effect jowl (be careful, this area should always be in the shadow, hidden). To facilitate the ideal height, resorting to a few books stacked, which are necessary.
The proper position
The camera should never be approached from below because it will bring about the effect jowl
Then we will locate in the center of the frame. A center plane, straight to the face. And what about the posture? A good option is to support your arms on the table, this avoids that, in an oversight, let the shoulders somewhat fallen.
For the influencer Zina Charkoplia, digital creator of Greek origin living in Barcelona, there is something basic that few people have in mind before your video call, live or recording on the net: do a test always to check light, framing…and avoid the lighting, the posture, or a screen positioned incorrectly we play a bad pass. To record your “tips” it is always apply a makeup base natural beige to unify the skin, blush, mascara, eye liner, some shadow and a lipstick.
“You can exaggerate a little more the makeup, the camera attenuates the effect, it does not look so cluttered as to the natural,” says Zina Charkoplia. The camera is always in front of the eyes, never below, adds. It is the most common mistake.”When I do video calls with family or friends, we often see a head a bit deformed, or shadows on the face, for placing the wrong camera or the light,” he says.
When I do video calls with family or friends, we often see a head a bit deformed, or shadows on the face, for placing the wrong camera or the light”
According to the video conferencing service Flockthe plane should not be very large, so that the person is the protagonist. And the fund, – ordered, but if you want to blend in, there are apps that allow you to create a blurring or custom.
The infallible formula is to be fixed as if the contact was not virtual but in vivo. It may be confined, but not sloppy. So forget the tracksuits and pajamas. While the virtual meeting is with friends, confidence is good, but the camera sometimes is cruel; to anyone can happen to capture that moment during the talk and the look will be immortalized. Best not to run risks and take care of the image, although not leave the house. Remember that it also has beneficial effects on the mood.
It may be confined, but not neglected, it is better not to run risks and take care of the image, but not leaving the house