The error in the commercial of Nike with Serena Williams using Puma

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Counted as athletes forge a decent career that brands fight for sponsorship. One of them is Serena Williams, whose record in tennis is understood to be almost unattainable in the open era.

Among all those who would like to that the us sported their logo on their clothing, only Nike has that privilege and, for obvious reasons, seeks to exploit his image at the international level.

That is why, in its latest commercial, called Can’t Stop Us, the brand of the popcorn included in a starring role to the 23 times a winner of a Grand Slamalongside athletes of the calibre of LeBron James, Tiger Woods, Rafael Nadal, Cristiano Ronaldo and Naomi Osaka.

All good, except for one detail. The first shot of the smallest of the Williams sample with a wrist band Puma, with highlights being a first level in which you use your arm to wipe the sweat from his face. Does the explanation? Simple: the image is from 2003, when Serena was just beginning to dominate the WTA circuit and represented to the German mark.

Several users noticed the “error” immediately and scoffed. Some, on the contrary, assured me that this was a strategy to make noise and the trade to take a media power in addition to the athletes mentioned above will provide by themselves.


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