With these publications, the internet users seeking to show solidarity and generate awareness about the harm caused by racism in society, as it is a problem that persists in the world. Hundreds of accounts have used this image with the hashtag corresponding.
However, the ‘Blackout Tuesday’ emerged as an idea of the music industry to perform a complete blackout of artists, musical premieres, and digital platformsand allow the voices of the protests, anti-racist have more power in these media.
Similarly, this initiative aims to highlight the work, projects, and important figures that have contributed to ending racism. As has been explained to some people in social networks, to publish this image totally black, the idea is to silence your contents and allow them to give voice to the thoughts of persons of african descent.
“The ‘Blackout Tuesday’ does NOT mean simply posting an image in black and leave the social networking for the day. Significa stop promoting your own stuff for 24 hours and, in turn, amplify the voices and projects of the creators, writers, directors, activists and more black people” said the famous writer Rodney V. Smith.
the blackout tuesday does NOT mean to simply post a black picture and leave social media for the day. It means to stop promoting your own stuff for 24 hours, and instead amplify the voices & projects of Black creators, writers, directors, activists and more. pass it on.
— Rodney V. Smith (@iamrodneyvsmith) June 2, 2020
Among the artists who have joined this movement stands out: Demi Lovato, Cara Delevingne, Justin Bieber, Rihanna, Beyoncé, Jared Leto, Halsey, Miley Cyrus, Karol G, Radiohead, among others. Some record labels are Universal Music Group and Warner Records.