What is it and how to live the ‘Blackout Tuesday’ on social networks?


Do you go to Instagram or Twitter and there is absolutely nothing else that posts in black? Well, since this is part of the ‘Blackout Tuesday’, a movement that plans to pay tribute to George Floyd, the african american man of 46 years who died in the hands of a Minneapolis police after being subjected for eight minutes for trying to pay with a fake banknote of 20 dollars.

Through the above-mentioned posts, seeks to create solidarity, and above all to raise awareness about the racism that, unfortunately, still prevails not only in the American Union, but, in the whole world; it is for this reason that it is as well as many accounts of Instagram look of the day today:

What it is and how there is a Blackout Tuesday?

The ‘Blackout Tuesday’ began as a start in the music industry to do a “blackout” during the whole day, this, to create awareness and join the demonstrations that erupted after the death of George Floyd, it also seeks to give greater distribution to the projects undertaken by people of color. Since we announced the initiative, several record labels, artists and even actors and citizens have joined this movement.

“The ‘Blackout Tuesday’ does NOT mean simply posting an image in black and leave the social networking for the day. Means stop promoting your own stuff for 24 hours and, in turn, amplify the voices and projects of the creators, writers, directors, activists and more black people. Pass it on.”, noted writer Rodney V. Smith.

By her side, Hayley Williams, vocalist of Paramore, expressed the following: “The power outage is not an excuse to be inactive. It is an observation of privilege, influence and the complacency of our industry, whether passive or not. Let us use this time (and learn to do it always) to empower our brothers and sisters in black. Amplify a plea for justice.”

Artists that have joined the ‘Blackout Tuesday’

So far, thousands of artists around the world have joined this proposal, which include names such as Rihanna, Beyoncé, Jared Leto, Halsey, Radiohead, Demi Lovato, Radiohead and Miley Cyrus, just to mention some, of course, not to mention major record labels such as Atlantic Records, Capitol Music Group, Columbia Records, Interscope-Geffen-A&M, Sony/ATV, Warner Records, Universal Music Group, among others.