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ZETA and the sports brand UMBRO join forces from today through a technical sponsorship that will dress all the teams of the entity.
UMBRO will be present in all the club’s sportswear, from the technical game kit to the clothing streetwear for staff and content creators. The brand comes together to create top-level clothing for one of the teams with the most impact in the major esports leagues in Spain.
This alliance has been presented on the club’s social networks through a video involving various content creators, showing the orientation towards lifestyle that both brands pursue with the agreement. On one side, the ad reveals a new tracksuit, in shades of gray and black, in addition to the main competition jersey, black with yellow details on the sleeves and collar.
UMBRO will accompany ZETA in all its official tournamentswhich will become the physical and virtual showcase of the next release on the web where fans will be able to purchase all the material, with shipments to all parts of the world: www.zetagaming.es.
The club currently competes in the highest category of VALORANT in Spain with the VALORANT Challengers Spain – a competition that gives access to the European league with the best teams in the world -, in the League of Legends Second Super League and as a novelty for 2023 it will join the eLaLiga Santander hand in hand with a football club yet to be revealed. Likewise, it has become a benchmark in digital entertainment, involving content creators, influencers and celebrities who, together, have more than 19 million followers on their social networks.
Nicholas FerroCEO of ZETA affirms: “At ZETA we are working hard to reach new targets and the incorporation of UMBRO as a technical sponsor provides us with those facilities to approach the lifestyle. For such a global brand linked to traditional sports to want to join the family means allying with the partner perfect”.
ZETA was born in 2020 as the first esports team in the Aragon region and is currently the only esports club to unite the two professional worlds of gaming Y freestylewith three professional teams and two freestylers world-class brand ambassadors.
With the arrival of the new season, ZETA faces important challenges to continue developing its club’s strategy. The Aragonese, by the hand of UMBRO, will seek to be one of the references in League of Legends (in the Superliga Segunda El Corte Inglés) and the VCL in which they have just landed to compete against the Rebels, CASE or UCAM, already classics first division teams shooter from Riot Games.
