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On March 3, Samsung Electronics released a new map for its metaverse game, Fortnite, centered around its new smartphone, the Galaxy S23. The new interface offers a more immersive experience for players and visitors, as the entire space is designed with the features and functionality of the latest phone in the Galaxy S line.
Arthur Wong, Marketing Director of Samsung Latin Americacommented that the metaverse and Fortnite offer incredible resources to quickly connect messages, products and people in a highly immersive transmedia language.
“Our communication channels in the metaverse must be constantly updated so that our interfaces communicate not only Samsung products, but also our latest messages. This is one of the coolest resources in the digital universe, the Metaverse, and Fortnite gameplay specifically; allow the use of a transmedia language in which we connect, with great speed, messages, products and people, with a high degree of immersion”
In addition to the new map, Gameplay in Fortnite has also been improved and features Galaxy S23-compatible attributes such as a new high-res long-distance zoom feature, a Nightography button that allows you to see in the dark, and the Knox button that provides additional protection to the player. Fun Game Quest, available on the Samsung Island in Fortnite, is an interactive “hide and seek” game in which the player must find the new hidden Galaxy S23 smartphone and keep it in their possession until the end of the round.
Another noteworthy aspect of the note is Samsung’s commitment to sustainability. The company has increased the use of recycled materials in its latest line of smartphones, including pre-consumer recycled aluminum and glass, and post-consumer recycled plastics, sourced from discarded fishing nets, water barrels, and PET bottles. , and its packaging is made from 100% recycled paper.
“Samsung’s Fortnite showroom also showcases details of the company’s commitment to sustainability, including increased use of recycled materials in the Galaxy S23 smartphones, such as recycled aluminum and glass, and recycled plastics from fishing nets and PET bottles.”
Now the Samsung Island in Fortnite also features a new virtual showroom showcasing the Galaxy S23 line of smartphones.screen models such as the Smart TV gamer QN90B and the models lifestyle The Frame, The Serif, The Sero and The Terrace, and monitors from the Odyssey line.
For Samsung, exploring these universes, such as Roblox, Fortnite, and more recently Decentraland, is a way to connect and get closer to this audience, which will also be the next massive generation of consumers. And that would be what Metaverso would make possible from this very moment: the exchange of ideas with people who were born in a context in which smartphones already existed, the possibility of listening to them.
To access, users will need to search Samsung SmartCity with the code 8526-6648-9508 in Fortniteinstalled on their smartphones or PC.
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